Social Media Health Network

Bringing the Social Media Revolution to Health Care

Welcome to the Social Media Health Network

As social media evolves, our philosophy remains steady: 

We believe individuals have the right and responsibility to advocate for their own health, and it's our responsibility to help them use social media tools to get the best information, and connect with providers as well as one another.

To join the Network, click here
Learn more about Social Media Residency, click here.
Engage with other Network members, click here.
For swift response, email

Save the date and plan to attend...

Social Media Week 2015
June 15-18, 2015
Mayo Clinic in Rochester, Minnesota
(Details coming soon!)

Webinar: Internal communications - Engaging and social news delivery strategies

Is there more to internal communication than newsletters and messages “From the President?” Can social strategies and internal communications work together to create better employee engagement? The answer is yes!  


Your Must-Have Health Care Social Media Resource

The Health Care Social Media List includes health organizations actively using social networking sites. Add yours today!

On Our Blog...

February 26th, 2015 · 3 Comments

Book Review | Joe Public II: Embracing the New Paradigm

By Amanda Changuris

Joe Public II: Embracing the New Paradigm Author: Chris Bevolo with Adam Meyer Format: Hardcover, Electronic Publisher: Interval, 2014 Back in 2011, Chris Bevolo’s healthcare marketing manifesto Joe Public Doesn’t Care About Your Hospital had hospital communications professionals (including fellow MCCSM External Advisory Board member Cynthia Floyd Manley) nodding with enthusiastic agreement. His book laid […]

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Tags: Amanda Changuris, Chris Bevolo, healthcare marketing, hospital marketing

February 23rd, 2015 · 3 Comments

New Directions and New Directors for SMHN

By Lee Aase

In January we announced plans for two 2015 Mayo Clinic Social Media Summits (Rochester, Minn. in June and Brisbane, Australia in September.) This month we’re pleased to announce two more additions, this time to our Social Media Health Network staff: Meredith Gould, Ph.D. as our new Editorial Director and Dan Hinmon as our Community Director. Meredith isn’t […]

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Tags: Colleen Young, Dan Hinmon, Meredith Gould, online community

February 12th, 2015 · Leave a Comment

Of Puppies, Ponies and Social Media Residency

By Lee Aase

We just held our first Social Media Residency of 2015 and were delighted to welcome 46 hardy souls braving the early February weather for a day of learning social media tools and strategy. Most participants were from Minnesota or Wisconsin, so temps in the twenties weren’t a barrier. As is our custom, we took a mid-morning break for […]

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Tags: blogging, FB, social media residency

February 10th, 2015 · 9 Comments

Book Review | Joe Public Doesn’t Care About Your Hospital

By Cynthia Floyd Manley

Joe Public Doesn’t Care About Your Hospital Author: Chris Bevolo Format: Hardcover, Kindle Publisher: RockBench, 2011 A decade ago, when I became the communications and marketing officer for Vanderbilt’s cancer center, I faced frustration that I couldn’t put into words. I was caught between physicians asking for billboards, newspaper advertising and radio messaging, and an […]

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Tags: Chris Bevolo, Cynthia Floyd Manley, healthcare marketing, hospital marketing

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