We've completely redesigned our Summit!
Join us in Rochester this June
Monday, June 15: Social Media Residency
Tuesday, June 16: Case studies, collaborative problem-solving, personalized
consultation, and Social Media Grand Rounds with Dr. Wendy Sue Swanson
As social media evolves, our philosophy remains steady:
We believe individuals have the right and responsibility to advocate for their own health, and it's our responsibility to help them use social media tools to get the best information, and connect with providers as well as one another.
Is there more to internal communication than newsletters and messages “From the President?” Can social strategies and internal communications work together to create better employee engagement? The answer is yes!
April 29th, 2015 · 1 Comment
Service recovery is a well-known operating practice in the retail, hospitality, and healthcare industries. We know how this works in person, but how about online? How has social media changed the way we engage with those who use – and need – our services and products? Plan to join us on Thursday, May 21 (1-2 p.m. […]
April 20th, 2015 · 1 Comment
Editor’s Note: Of the many cool things I get to do with and for the SMHN, reviewing social media plans created by Residency participants is among the coolest. I get to see the creative ways people apply what they’ve learned. I also get to offer suggestions for enhancing each plan’s effectiveness, something that makes this digital strategy […]
April 15th, 2015 · 1 Comment
By Lee Aase
When we encourage Mayo Clinic physicians to get involved in Twitter, many are at least willing to give it a try. Others raise objections that generally fall into one of two categories: I’m too busy! I don’t have enough time for email and all my other responsibilities. Why would I open another channel? What’s the […]