Social Media Health Network

Bringing the Social Media Revolution to Health Care




We've completely redesigned our Summit!
Join us in Rochester this June

Monday, June 15: Social Media Residency
Tuesday, June 16: Case studies, collaborative problem-solving, personalized 
consultation, and Social Media Grand Rounds with Dr. Wendy Sue Swanson

Check out the full schedule
See Pricing and Register now.

All Summit events will be held at The Doubletree.
For special room rates at The Doubletree click here.
For special room rates at The Hilton Garden Inn click here.


Welcome to the Social Media Health Network

As social media evolves, our philosophy remains steady: 

We believe individuals have the right and responsibility to advocate for their own health, and it's our responsibility to help them use social media tools to get the best information, and connect with providers as well as one another.

To join the Network, click here
Learn more about Social Media Residency, click here.
Engage with other Network members, click here.
For swift response, email

Webinar: Internal communications - Engaging and social news delivery strategies

Is there more to internal communication than newsletters and messages “From the President?” Can social strategies and internal communications work together to create better employee engagement? The answer is yes!  


Your Must-Have Health Care Social Media Resource

The Health Care Social Media List includes health organizations actively using social networking sites. Add yours today!

On Our Blog...

April 29th, 2015 · 1 Comment

May Webinar | Relationship Resuscitation: Using Social Media for Service Recovery

By Meredith Gould

Service recovery is a well-known operating practice in the retail, hospitality, and healthcare industries. We know how this works in person, but how about online? How has social media changed the way we engage with those who use – and need – our services and products? Plan to join us on Thursday, May 21 (1-2 p.m. […]

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April 20th, 2015 · 1 Comment

Announcement | Our Newest Mayo SMHN Bronze Fellows

By Meredith Gould

Editor’s Note: Of the many cool things I get to do with and for the SMHN, reviewing social media plans created by Residency participants is among the coolest. I get to see the creative ways people apply what they’ve learned. I also get to offer suggestions for enhancing each plan’s effectiveness, something that makes this digital strategy […]

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April 15th, 2015 · 1 Comment

15 Reasons Twitter is Worth Physicians’ Time

By Lee Aase

When we encourage Mayo Clinic physicians to get involved in Twitter, many are at least willing to give it a try. Others raise objections that generally fall into one of two categories: I’m too busy! I don’t have enough time for email and all my other responsibilities. Why would I open another channel? What’s the […]

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Tags: Amy Kotsenas, Christian Sinclair, Matthew Katz, Mike Sevilla, Physicians, TW, webinar

April 14th, 2015 · 1 Comment

June Social Media Summit Reflects “The Mayo Model”

By Lee Aase

Thoughout our social media journey at Mayo Clinic, we’re at our best whenever our strategies and actions align with the values and practices of our founders, Dr. William Mayo and Dr. Charles Mayo. Today’s digital online platforms make social networking much quicker and easier, but our core principles remain the same. To reflect this, we’ve structured June’s Mayo Clinic Social Media […]

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Tags: social media residency, social media summit

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