Monitoring social media on off hours. I'd like to get some feedback about how other hospitals/systems handle off hours monitoring. How do you define monitoring and how often do you expect someone to check in during those off hours? How many people do you have monitoring and are they dedicated [...]
One of the benefits of full membership in the Social Media Health Network is access to our complete social media Course Catalog. We make portions of the curriculum available to site visitors, including the general introductory course linked in the headline. Other courses, such as GSM 104: Personal Branding in Social Media, are available to those who have created a free Guest account.
See Joining the Network for details on membership options.
Posted on April 11th, 2014 by Samantha L Reeves
Glad to be part of the community! I'm wondering how others are handling the Reviews section on Facebook. We currently have this capability on our page, but have some concerns about the lack of control over disclosure of HIPAA info, employee info, etc.
Has anyone come up with a point of view on this that might help us?
Posted on March 31st, 2014 by Lee Aase
That might not be as catchy as Sleepless in Seattle, but it's an exciting development for the Mayo Clinic Center for Social Media. Registration for our Social Media Residency course hosted by University of Utah Health Care reached room capacity last Friday.
The Salt Lake City program starts informally two weeks from tonight with a networking reception and an opportunity for extra help, and continues April 15 with a daylong immersion in social media strategy and practice in health care. We've started a waiting list, and if you'd like to be added send us an email and we will notify you if a slot becomes available. Otherwise, perhaps the next session at our Mayo Clinic campus in Rochester, Minn. will work for you.
We look forward to the continuing growth of Social Media Residency as our means of providing practical training and guidance for those interested in applying social media tools in health care. If you're interested in hosting Social Media Residency in your area, contact us and we will be happy to discuss options.
Posted on March 27th, 2014 by Lee Aase
When Slideshare announced in February that Slidecasts are being discontinued, this created a problem for those of us who have used the feature to add an audio track to our presentation decks.
In our online social media curriculum we had devoted a course, GSM 121: Advanced Applications of Slideshare, to guiding users through the process of creating a Slidecast. And in our page on Joining the Network, we had embedded a slidecast in which Dr. Farris Timimi and I narrated a slide deck describing membership options and benefits. As the Slideshare announcement indicates, you can watch that slidecast until April 30, 2014. Then it will be converted to a static presentation with no audio track.
The point of this module isn't to complain about the Slideshare decision (although I would have preferred that it not happen), but to help those who may have created slidecasts to efficiently replace them with an alternative. And who knows? Maybe this will even lead to better results.
I often call Slideshare, "YouTube for PowerPoints." This module will take you through the process of converting a slidecast to a YouTube video. I'm delivering the content using a static Slideshare presentation, so that I can include lots of screen shots, but instead of an audio track I will need to include more text. Still, it's probably preferable to a long post that involves lots of scrolling.
For this example, I'm using the process of converting our Social Media Health Network membership options slidecast. Here it is:
Of course, you don't need to have an existing slidecast to develop a video like this. You can do all of the same steps, but start by recording your audio using your smart phone as demonstrated in the first few slides of this deck.
What do you think? Does this seem clear? What other ideas do you have for delivering narrated slide content?
Posted on March 17th, 2014 by Lee Aase
The Mayo Clinic Program in Professionalism and Ethics is presenting a special CME program, Professionalism Today and Tomorrow: Sustaining Trust in a Technology-Driven Health Care World, in Rochester, Minn. August 18-19, 2014. As the course introduction describes it:
Modern technology has the potential to improve the quality, safety, efficiency and effectiveness of health care delivery. Its ultimate success and acceptance, however, requires that it is used in a manner that engenders trust and confidence. This symposium explores both the opportunities and challenges associated with technology driven healthcare through the lens of professionalism.
The course has been approved for 14.50 AMA PRA Category 1 Credits™. Registration is through the Mayo School of Continuous Professional Development.