Patient Archive

Turn social media complaints into a stronger reputation

Posted on March 20th, 2013 by Shel Holtz

This is a presentation to the California Patient Relations Association. It served as speaker support and isn’t intended as a standalone deck, but still may offer some useful insights. Special thanks to Paul Gillin and Greg Gianforte; I drew considerably from their book, “Attack of the Customers,” which I recommend highly if you’re dealing with [...]

Health Care Social Media Summit – Melissa Hogan Story

Posted on October 26th, 2012 by Admin

Melissa Hogan is a lawyer, author, speaker and as she would tell you, most importantly an advocate for rare disease families. Her efforts in the areas of advocacy, medical research, fundraising, and pharmaceutical and clinical trials made her a scholarship attendee at this year’s Health Care Social Media Summit at the Mayo Clinic. Her speech during the panel [...]

Health Care Social Media Summit – Patti Koblewski

Posted on October 26th, 2012 by Admin

Patti Koblewski is Pain Ambassador for Arizona Pain Specialists and Patient Advocate/Educator for Boost Medical. Her focus of teaching others how to successfully manage their pain and live their lives led to her being a scholarship attendee at this year’s Health Care Social Media Summit held at Mayo Clinic. During the panel “Social Media Gives Patients a [...]

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