Twitter chats provide a great opportunity to create health-related discussions, bringing together people from all over the world who are interested in a particular topic. Symplur.com has a directory of healthcare hashtags, and in a future course Dana Lewis from our #MCCSM External Advisory Board will be telling the story of the weekly #hcsm chat and lessons learned in creating an ongoing community.
In this course we focus on another type of Twitter chat that is less of an ongoing conversation and more of a one-time gathering around an issue. We did our first chat of this type with USA TODAY on Nov. 12, 2009 with Dr. Richard Berger, as described in BUS 121: Mayo Clinic ROI Case Studies. This related to a story featuring Dr. Berger which ran that day in the newspaper, and the #wristpain Twitter chat provided an opportunity for readers to ask questions.
Since then Twitter chats on various topics, often in collaboration with media organizations, have become a regular project at Mayo Clinic. Nick Hanson from our media relations team and Randy Schwarz from our MCCSM staff have spearheaded the refinement of our processes. In the video below, Nick takes you on a tour of how we do it.
While you can participate in a Twitter chat using your desktop or laptop browser at Twitter.com, or the Twitter app for iOS or Android, many find other sites helpful due to the fast-paced nature of these chats.
Tweetchat.com lets you sign in with a hashtag and then automatically appends that tag to your tweets. This prevents having your tweets inadvertently fall out of the stream because you forgot to add the hashtag each time. It also helps you respond more quickly. Another similar site is Twubs.com.
If you have other helpful tips on Twitter chat participation, please share them below!Posted by Lee Aase